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April 18, 2014

Blog post presenting best practices for clients who generate their own web copy.

Brand: Kilpatrick Design

Roles: Marketing Strategist, Copywriter

URL: kilpatrickdesign.com/blog/58/writing-effective-copy-webpages

Date: Spring 2014

April 20, 2013

Managed the custom website project for this large nonprofit organization. Unique communications considerations were involved given the sensitive nature of organ donation.

Brand: Carolina Donor Services

Role: Project Manager

Design: Wendy Lam

URL: carolinadonorservices.org/

...

April 13, 2013

Managed the custom website project and digital marketing account for one of the largest foundations in North Carolina.

Brand: Z. Smith Reynolds Foundation

Roles: Project Manager, Account Manager 

Design: Wendy Lam

URL: zsr.org/

Timeframe: Spring 2013

August 1, 2007

Wrote article discussing the importance of the Green market for businesses, and how to break into the LOHAS consumer segment (Lifestyles of Health and Sustainability).

Brand: BizLife 

Role: Guest Writer

Date: August 2007

July 6, 2007

Marketing plan and public relations to promote Forever These Lands, a book produced by Piedmont Land Conservancy. Multiple media placements were procured and the sales target was achieved. You can listen to radio coverage here.

Brand: Piedmont Land Conservancy

Role: Publ...

April 11, 2007

Generated press coverage for gardener in Winston-Salem Monthly lifestyle magazine.

Brand: Echo Gardening

Role: Public Relations Specialist

Timeframe: 2007

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    August 31, 2015

    April 20, 2015

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