One of the best pieces of advice I can offer a company that is about to hire a web design firm is don’t try to plan the site yourself. While you probably have ideas of what your dream website should be, these ideas aren’t informed by usability research, or grounded in best practices for the web. Without a guide to help structure the site appropriately, performance will likely be poor. Here’s what you need to know if you’re planning to work with a web design firm to build your