In-bound marketing publication written as a tool to empower marketing professionals to ask for sufficient budget to build a robust custom website. Contact me for a copy of the publication. Brand: Kilpatrick Design Roles: Marketing Strategist, Copywriter Design: Wendy Lam Timeframe: July 2014

Blog post to educate clients and potential clients about one of the most critical factors for success on the web — never losing focus on the prospects' and clients' needs, no matter where they are in the buying cycle. Brand: Kilpatrick Design Roles: Marketing Strategist, Copywriter URL: kilpatrickdesign.com/blog/66/one-thing-will-make-your-website-work Timeframe: July 2014

Created communication plan and advertising concept, developed talking points for leaders, wrote copy for new organizational brochure, managed development of marketing toolkit items including various brochures, an email template, flyers, signage and more. Timeframe: 2014 Brand: Piedmont Authority for Regional Transportation Role: Marketing Strategist Design: Wendy Lam